Alliance UK is committed to keeping customer information confidential and used solely for the purpose of serving you better. We undertake the following measures to ensure a high level of privacy for our customers. When transacting with our company you are dealing with Alliance UK Ltd trading as AllianceUK.com. In order for us to provide the best possible level of service, we need to gather certain information. When you set up an Internet account with Alliance UK, we will ask you for some relevant information, including:
- Your name
- Email address
- Mailing address
- Delivery address
- Credit card details (Optional if you wish to open a credit account)
- Phone number(s
- Fax number(s)
This information allows us to provide you with personalised services and correspond with you separately. The information you provide will be kept confidential and used to support your customer relationship with Alliance UK. It will help us to maintain your account and alert you to new products, special offers and services, which are suited to you as they become available. Such uses may be special offers in promotional emails and on our website.
We endeavour to keep our information accurate and up to date.
Once you have registered online with Alliance UK you can check the information we store for your account by visiting our website and logging-in. Then access the "Update Account" link at the top of the page to display your account information. You can amend any inaccuracies through this facility.
Alternatively, you can contact us requesting that we update, modify or delete your account information.
We do not share personally identifiable data with any other companies except as provided in this policy or permitted by law. We may provide such aggregate statistics about our sales, traffic patterns, and related website information to trustworthy third parties, but these statistics will include no personally identifying information.
In order to provide you with a service, fulfil a transaction you have requested or in connection with legal process, we may share personally identifiable data with our agents (such as credit card processing companies, credit reference agencies, outside suppliers, distributors and delivery companies), and group companies for such purpose, relevant authorities or otherwise with your permission. Where appropriate, we share user experience information or other customer level personally identifiable information with companies within our group as well as our trusted third parties, agents and business partners for the purpose of accomplishing our objectives of customer personalisation and improvement of site design and user experience.